Monday, April 29, 2024
PayPal has seen an increase in the number of over 50s using its services between March and April this year, the first time this age group has been the firm's fastest growing segment. The increase comes as the COVID-19 pandemic...
Listen to the podcast interview Interview with Larry Black Larry Black is a financial marketeer who has a wealth of experience. Credited with developing one of the industry's earliest true examples of content marketing with Credit Suisse, he's gone on to...
A new Google algorithm update is now rolling out aimed at cracking down on content written predominantly for search engines. The so-called helpful content update is likely to be fully implemented within two weeks. A pre-announced Google update is always big...
Google has announced that it will shortly be rolling out support for 'special announcement' website markup, enabling organisations to deliver announcements relating to COVID-19. The new type of markup, part of the Schema.org structured markup movement, enables website owners to...
Starting in July, Google will ban the use of so-called 'clickbait' copy in advertisements shown on their network. Speaking on the announcement, the search giant said that the new policy will ban any "advertisement which uses sensationalist or clickbait text...
Google has provided another update on how it handles so-called 'infinite scroll' web pages stating that "Googlebot doesn't scroll". Last month we reported on comments from Google's Developer Relations Manager, Martin Splitt who urged caution to website owners looking at...
Facebook Ads has announced that it will be removing the 28-day attribution model from its platform. The change will come into effect on 12th October. The change is likely to affect many Facebook advertisers, particularly as the 28-day attribution model...
Listen to the full interview An interview with Kimberley Waldron, MD at SkyParlour Since 2009, my latest guest on the podcast has along with her business partner run a communications agency that works in the fintech space. "We started the business...
Admiral is issuing £110m worth of refunds to its car and van insurance customers in response to the nation following government advice to stay home. Admiral says it's issuing the refunds in recognition of its customers' decision to follow government...
Spanish banking group, Santander has launched PagoFX, an app that lets customers transfer money abroad. The new service is delivered via a mobile app that will let UK debit cardholders from any bank send money abroad using real-time exchange rates. Reuters...