Thursday, April 18, 2024
Following the launch of Google's 'strike-based' ad policy violation system, the search provider has released details of a tool to help advertisers to audit accounts for disapproved ads at scale. The Python-based tool will help advertisers to audit Google Ads accounts,...
Website owners are being offered the opportunity to have content changes indexed instantly in search engines through the use of the new IndexNow initiative. Launched in partnership between Microsoft and Yandex (a Russian search engine), IndexNow is an open-source protocol...
A vast majority of financial advisors have confirmed that they plan to implement a hybrid advice model within the next three to five years. The data comes from a poll of almost 260 people carried out as part of the...
Google has announced a change to how it generates the titles shown for pages in its search results. Previously factoring in the search query itself, the search giant has now shifted focus to "text that humans can visually see...
Google Ads has announced that it will be removing the expanded text ads (ETAs) format from the platform from June next year. ETAs have been a feature of Google's advertising platform since 2016 and allow advertisers to define specific advertising...
Listen to the podcast episode Interview with Danielle Ferguson MoneyHelper is the culmination of two years of research and the merging of three legacy brands; Money Advice Service, Pensions Advisory Service and Pension Wise. Sitting underneath the umbrella of its parent, corporate-brand...
Listen to the full interview An interview with Kimberley Waldron, MD at SkyParlour Since 2009, my latest guest on the podcast has along with her business partner run a communications agency that works in the fintech space. "We started the business...
Listen to the podcast Interview with Lili Metodieva, Managing Director at Monneo From starting her career in the payments industry in 2006 to recently leading her firm through a comprehensive rebranding process, my latest guest is proof that there is no...
Former Pensions Minister, Baroness Ros Altmann has said that the 'old mantra' in the pensions industry doesn't fit anymore. Speaking as part of an online event, Baroness Altmann said, "the old mantra is that pensions are sold, not bought...we had...
Provider of virutal IBANs, Monneo has announced its sponsorship of the TES Affiliate Conference, hosted virtually and in Marbella, Spain. Speaking earlier this month to The Financial Marketeer, Monneo Managing Director, Lili Metodieva underlined the importance of conferences and events...