Thursday, February 29, 2024
Do you know what the smartest part of the iPod launch was in the early 2000s? Sure, the capacity to hold hundreds of songs was amazing. Yes, the design looked like it had just fallen from a passing UFO. Absolutely,...
As a marketer you may have used them to your advantage. As a citizen of the web you've probably been infuriated by them. Third-party cookies, a useful yet invasive and arguably abused feature of the web is now travelling...
Listen to the podcast interview here Interview with Annabel Brodie-Smith The Financial Marketeer had the pleasure of speaking to Annabel Brodie-Smith recently. Annabel is the Communications Director at the Association of Investment Companies and has seen the industry change and adapt...
In 2018 Virgin Money (in the UK) was purchased by CYBG plc, the group that owns Clydesdale Bank and Yorkshire Bank. The group, now named Virgin Money UK plc will eventually operate under one unified banking brand; Virgin Money. Disrupting...
It has been a roller-coaster few weeks for Zoom, the video conferencing platform. At the end of last year, the company had 10m users, in the post-COVID-19 world, it has racked up 200m daily users. Following its incredible rise, it...
It has been a week that began with Prime Minister, Boris Johnson addressing the nation with instruction that would have fit more comfortably in a dystopian drama. It follows weeks of daily breaking news events that could have filled the...
Podcast interview with Peter Ramsey (Built for Mars) UX in banking If you haven't heard of Peter Ramsey (A.K.A the person behind Built for Mars) and his epic study into the user experience (UX) of banking, it really is time you...
Listen to the podcast Interview with Jasper Martens, CMO at PensionBee Jasper Martens was part of a team of six people when he joined PensionBee in 2015. PensionBee is now a company of over 100 people with plush offices (albeit empty...
"Unprecedented" is the word of the year so far. Don't believe me? Just take a look at this Google Trends data: trends.embed.renderExploreWidget("TIMESERIES", {"comparisonItem":,"category":0,"property":""}, {"exploreQuery":"date=all&geo=GB&q=unprecedented","guestPath":"https://trends.google.com:443/trends/embed/"}); What that shows us is that searches for the word "unprecedented" are higher than...
Listen to the podcast interview Interview with Paul Mills, CMO at Shaw & Co For this week's interview I had the pleasure of speaking with Paul Mills, a CMO who started out as an anlytical chemist before embarking on a sector-hopping...