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What is developer-first banking?
When you visit the Weavr website for the first time, you're greeted by an intriguing message; 'welcome to developer-first banking'.
What is 'developer-first banking'? I posed this question to my latest guest on...
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Interview with Paul Mills, CMO at Shaw & Co
For this week's interview I had the pleasure of speaking with Paul Mills, a CMO who started out as an anlytical chemist before embarking on a sector-hopping...
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Interview with FinTech Insights & Banco del Sol
How does the designer of a new banking service assess the market around them, understand the competition and deliver a class-leading new product?
Short of signing up for a...
In 2018 Virgin Money (in the UK) was purchased by CYBG plc, the group that owns Clydesdale Bank and Yorkshire Bank. The group, now named Virgin Money UK plc will eventually operate under one unified banking brand; Virgin Money.
Disrupting...
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Interview with Annabel Brodie-Smith
The Financial Marketeer had the pleasure of speaking to Annabel Brodie-Smith recently. Annabel is the Communications Director at the Association of Investment Companies and has seen the industry change and adapt...
As a marketer you may have used them to your advantage. As a citizen of the web you've probably been infuriated by them. Third-party cookies, a useful yet invasive and arguably abused feature of the web is now travelling...
Do you know what the smartest part of the iPod launch was in the early 2000s?
Sure, the capacity to hold hundreds of songs was amazing. Yes, the design looked like it had just fallen from a passing UFO. Absolutely,...
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Interview with Will Cookson
The Financial Marketeer recently had the opportunity to catch up with Will Cookson to discuss user experience (UX) and customer experience (CX) in financial services.
Will, an experienced designer, is the founder...
Measures taken by the governments of the world have taken a collective swipe against the global pandemic caused by COVID-19. In the process of trying to stop the virus, governments have also stopped the economy.
On the front line of...
It's the most common reporting error I see.
Just this week, I was listening to a fantastic interview with the head of a marketing company. The interviewee had successfully engineered a marketing strategy that had delivered a bucket-load of business...
